We are a Seoul-based independent boutique agency specialized in spirits, wines, foods, nutrition, healthcare, travel and lifestyle marketing communications and brand-building

Founded by a marketing professional who has more than two decades of advertising and public Relations service experiences in both Korea and the US

We only represent products that we believe in and are passionate about

We work with clients whose passion for their business is equal to our own

Our clients come to us by referral, through satisfied clients, their ad agency and media who respect our work

We nourish long-term, trustworthy relationships with our clients, trade and industry key influencers, journalists and government

Long-term Relationships & Partnership
Research and measurement
Brand identity development
Strategic planning and messaging
Media planning and merchandising
Publicity and thought leadership programs
Sales training and tools
Customer engagement programs
Trade shows and event market
Promotions/POS materials
Digital marketing, including website development
Menu, product and recipe development
Issues management

TH Lee, President/GSA Public Relations, Seoul, Korea thlee@gsakoreapr.com, INT-8210-3734-4045


Pfizer Consumer Healthcare (7 years)
Maxxium (7 years)
Agrosuper (7 years)
Alibaba (5 years)
PepsiCo (New)